Monday, 27 June 2011

Missed Think Auto? Watch the stream here.

Last week we brought together top marketing executives, industry visionaries and agency leaders to discuss vehicles shoppers resounding return to the auto marketplace and how new consumer behaviors apply to brand marketer’s strategies today and in the future at Google’s Think Auto 2011: Green Light, Go! event.

Guy Kawasaki, author of ‘Enchantment,’, John Ross, CEO of Shopper Sciences, and Google’s Lorraine Twohill, VP of Global Marketing, gave their thoughts on the how to reach the ‘constantly connected’ auto consumer and how this affords greater opportunity to deliver relevant and engaging brand experiences.

If you missed the live stream, you can watch the recorded session on the Google Business YouTube channel, here. Be sure to visit the Think Auto site where you can see presentations and videos from the event.

Posted by the Google Auto Team

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